How could they?” I couldn’t disagree more! 8. That’s why when I partnered with The Book Designer for a series of posts on the newsletters, I knew that one installment would focus on what to put in a newsletter. Tell what sparked book locations, plots, or characters. you plan to attend over the next few months so they can plan ahead and meet you at one of those events. Oh, and don’t forget your online events like webinars or live streams for podcasts! Sure, you could ask them to email you, or you could link to a Google form, but if you embed a form you can eliminate one step in the process, and increase the number of responses. Alert subscribers to promotions, special pricing on your books, and when pre-ordering is available. 41. 2. I think people are interested in the life of creatives even if they don’t do that type of work. Tell me what’s working for you in the comments and share your best ideas for other authors! Newsletter content ideas to keep your newsletter interesting. 26. Reader-generated content. Browse our gallery of newsletter templates for ideas for your own publication. […], […] Nate Hoffelder: 14 Content Ideas for Author Newsletters […], Your email address will not be published. Here are fourteen ideas. Receiving fan art? You should keep a copy in a Word file and then paste it into the newsletter. 50 Ideas for Author Newsletter Content 1. I’d definitely enter a contest to try to win the poster or the model–and if I lost I would probably go buy the model – and the poster, too. Reveal the expanded backstory you used to develop a character. Have a clean, unique design… Not only will this introduce your readers to new authors, it will also help those authors find new readers. But the four ‘blog’ links at the bottom all just link back to this blog post. 10. It took me a long time to figure out what to share in my newsletter bc I wanted it to be more than my blog, which is where I share thoughts on creativity and painting. Post readers’ contributions (reviews, a book-related how-to, or their takeaway from yours or other authors’ … Spice up your subject lines. Each issue focuses on a different topic and pulls together the very best content all in one place! Interview an author in your genre. This classroom newsletter template stands out from the rest with muted colors, an inspiring header image, and lots of… Don’t feel bad: Sometimes, coming up with new ideas for blog posts is difficult even for the best writers. 10 Ways Introverted Writers Can Handle Marketing Their Books on Patty Wysong's Patterings, You Can Get Published Even If You Never [Fill in the Blank] on Marian Merritt's Lagniappe, Sink or Publish: It's All How You See Adversity on Seriously Write, Interview With Zoe M. McCarthy on American Christian Fiction Writers, Communication Between Men and Women on Ginger Solomon's Monday Musing, Story Setting Part 1: It’s More Than a Place, Christmas Scavenger Hunt Round-Robin: The Gift of the Magpie, Seasons for Writers: Saying Good-bye and Hello, Why Readers Left Your Story: It Didn’t Start in the Right Place, Holding Back Story Info Doesn’t Always Create Suspense, 10 Ways Introverted Writers Can Handle Marketing Their Books, You Can Get Published Even If You Never [Fill in the Blank], Sink or Publish: It's All How You See Adversity. But, why? If you are an author looking for ideas for blog posts (or if you’ve run out of blog post ideas), you have come to the right place. This will give them the chance to binge-buy as many of your books as they can afford. Do you book readers enjoy your interviews? Then I decided to share everything inspiring me “in the hopes of inspiring” the readers.  =  Keep it simple, keep it catchy. Book Author Newsletter Examples created with MailerLite. Register for HealthyChildren.org … The best company newsletters are informative, interactive and engaging. I may well do that in my upcoming blog, although a question: I used to post about ‘how to write’ and ‘how to promote’ and sometimes allowed other authors to write a post. I wouldn’t devote too much of your newsletter to deals, but if your books are about to go on sale, you should let your subscribers know a few days in advance. (That’s what I do.). Your newsletter subscribers won’t be interested in hearing about all your daily activities, but they are readers so chances are they will be interested in what you are reading. Keep up the great work. I have been publishing my newsletter for about three years now, and in that time my biggest stumbling block has been content. Do you have more ideas for newsletter content? Below, you’ll find a great list of blog post ideas … Whatever industry you’re in, our mix of pre-made templates can fit various design needs. Drop clues throughout the issue that’ll solve a puzzle. 28. The most common content strategies. Enter your email address to subscribe to this blog and receive notifications of new posts by email. It might be either signed copies of your books, or fun swag that you picked up on a trip. 2. 19. I interview authors on my website, as part of a weekly book promotion. Don’t create a full-fledged editorial calendar yet. One of the best ways to sell your books is to share what others say about them, which is why you should consider sharing excerpts of reader reviews in your newsletter. Their goal is to not only make … https://careerauthors.com/what-to-put-in-your-author-newsletter/ Pass on endorsements, a quote, or a discussion about your book. All of which was really aimed at other authors. If you’ve written a blog post that your subscribers will want to read, you should mention it in your newsletter. Offer installments of short stories or multiple aspects on the same subject. Ask your subscribers if they can help you launch your next book by: If one of your readers says yes, add them to a special mailing list for your launch team, and while you are at it you should also plan how you will reward them with perks. Provide an obvious way to subscribe for updates. If you can, you should also make sure that the reviewer is a subscriber to the newsletter; they will love that you value their effort, so sharing their review is a great way to pay them back for writing it. Where newsletter publishers used to be the smartest people in the room, they are now the sad old fuddy-duddies of the online marketing world, hopelessly outdated, clinging desperately to a dying technology, destined to be crushed by new and savvier competitors. Media consumption list. […] Thus, I found it really useful to research topics like expert tips for mailing list emails and what to include in an author newsletter (more on that here and here, too). Those same readers are also interested in news that touches on the books they like to read, so if you find a story that either changes the background of one of your stories (or even better yet, news that invalidates accepted tropes in your genre) you should include them in your newsletter. The last tip post I did with regards to newsletter content ideas was on 5 specific content ideas for your newsletters that would keep your subscribers wanting to open your emails. ” I couldn ’ t have a newsletter title, try brainstorming the content you will publish for the several... To 200-word review, and when pre-ordering is available your author platform people enjoy an. Of building your author platform Hoffelder on June 13, 2019 21 comments,.. 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